About our Immortelle
Helichrysum (Helichrysum italicum) is a perennial Mediterranean herb recognized for its vibrant golden-yellow flowers and silvery-green foliage. Often called the Everlasting Flower, its blossoms retain their color long after harvest, symbolizing longevity and resilience.
Thriving under Bulgaria's sunny climate and fertile soils, Helichrysum develops a complex aromatic profile that makes it one of the most sought-after botanical ingredients in premium formulations. Its flowering season transforms our fields into a sea of golden blooms while attracting countless bees and beneficial pollinators.
Meet our Immortelle
Golden by Nature. Timeless in Value.
Cultivated on our own farm
Carefully cultivated on our farm and steam distilled shortly after harvest, Immortelle is one of the world's most prestigious aromatic plants.
Full batch traceability
Our customers can trace back every batch of immortelle essential oil and hydrosol.
Harvested at peak bloom
Harvested right before peak bloom, our Helichrysum is praised for its honey-like scent and medicinal value.
Steam distillation
To produce helichrysum oil and hydrosol, we go through a process of steam distillation.
Botanical Profile
Plant Family
Asteraceae
INCI
Helichrysum Italicum
Origin
Bulgaria
Usable plant parts
Flower tops
Harvest
July
Aroma
Warm, honey-like, earthy, herbaceous
Products
Essential oil, Hydrosol
Planting
Helichrysum begins its journey from carefully selected seeds, which are nurtured into healthy young plants before being transplanted into our fields. This approach promotes uniform growth and ensures vigorous plants capable of producing high-quality aromatic flowers.
Maturing
Throughout spring, Helichrysum develops compact silvery foliage before producing strong flowering stems. During this period, the plants gradually accumulate the aromatic compounds that make this botanical so highly prized.
Flowering
As summer arrives, the fields become covered with brilliant golden flowers that remain vibrant even after being picked. This spectacular flowering stage marks the period when the plants reach their peak aromatic potential and are ready for harvest.
Harvest
Helichrysum is harvested during full bloom, when the flowering tops have developed their richest aromatic profile, but right before they open. Freshly harvested flowers are transported promptly to the distillery, preserving their delicate fragrance and ensuring the highest quality essential oil and floral water.
Steam Distillation
Immediately after harvest, the flowering tops undergo gentle steam distillation. This natural extraction method preserves the authentic aromatic character of the plant while producing premium Helichrysum essential oil and floral water.
Quality & Storage
Every batch of immortelle oil and hydrosol is carefully documented and stored under appropriate conditions to maintain freshness, stability, and complete traceability from our fields to the finished product that our clients use in their luxury cosmetics products.
Applications of Immortelle
A luxury botanical ingredient prized for its rich aromatic profile and exceptional versatility in high-end formulations.
Helichrysum essential oil and floral water are highly valued in premium skincare, anti-age formulations, facial care, body care, and luxury natural cosmetics. Especially used in anti-age skincare and nourishing products for dry skin.
Helichrysum offers a rich, warm, and herbaceous aroma with soft honeyed, earthy, hay-like, and subtly spicy undertones. Deep and distinctive, its fragrance adds remarkable character and elegance to luxury skincare and fine fragrance creations. Its rich herbaceous-honey aroma blends beautifully with citrus, lavender, woods, spices, and floral notes, making it a treasured ingredient in fine perfumery and home fragrance.
Its warm botanical aroma makes Helichrysum a popular ingredient in diffuser blends, massage products, spa collections, and wellness experiences.
While Helichrysum is primarily valued for cosmetic, fragrance, and wellness applications, food-grade material may be used in specialty botanical preparations and flavoring applications where permitted by local regulations.
Why companies choose Essentia's Helichrysum?
Better quality. Traceable origin. Timeless scent.